An attempt with creating products directly from Paypal and posting them as content = to many products and too much room for programmer error.
Next I attempted using the built in Paypal Content Object in Mura = didn't have full support and took a number of custom coding. Then in the last few months Mura dropped support of it and stopped releasing it in their latest version. (I don't take any offense to that, there have been a number of E commerce applications in development that state very promising stats. Why should Mura keep supporting something when the community needs a full E commerce solution?)
Due to these E commerce applications not coming to fruition and needing something, I tried Magento. Though the possibility was very good, it had two big issues (1) it wasn't written in ColdFusion and (2) it didn't integrate directly with Mura. It became like having to manage two completely different web sites and then trying to copy or RSS content between the two to keep them current.
Finally The official release of Slatwall came out of beta. I could see light at the end of the tunnel! Even there is a light, I still don't know what is in this tunnel, dose it slope down and back up? Are there pits of despair that I have to watch out for? How long is this tunnel? Right now there isn't enough light at the other end but I am going to move towards the light.:)